Local SEO Services in Baltimore, Maryland

local seo marketing If you own or operate a local business — based in a small town or a big city with one or more physical locations — it is not enough to rank at the top of organic search results on Google, Yahoo!, or others. You also need to focus on your local SEO ranking.

 

Local search results on Google and other sites are results showing physical businesses near the user that they can visit. Local search results are presented before organic search results and are separated via a “snack pack” box that clearly shows to users that these are local, physical locations they can visit in their area.

 

People are constantly logging onto the internet, pulling up Siri, or asking Alexa for local businesses they need to visit:

 

  • Restaurants near me
  • Plumbers in 21224
  • Emergency roofer in Baltimore
  • Shoe shop near VA
  • Best therapist in Anne Arundel county

 

The importance of ranking high in local SEO?

 

Being a search result in the snack pack box, immediately catching the attention of the user and showcasing you are a trust local business, shows that you are convenient location that can be visited or contacted that day, resulting in sales and a higher clientele.

Local SEO Solutions are Obtainable with Our Baltimore SEO Experts

Local SEO NAP on GoogleThe first solution to achieving a top spot in local search rankings is to utilize your business NAP: name, address, and phone number. Your business information appears on a large variety of websites, whether you’re aware of them or not.

 

Yelp! and similar online websites that list businesses obtain your information, and then store it, often without updating it if you move, add a phone line, or adjust your business name.

 

The catch of these listings is that Google and other search engines check the consistency of your NAP across the internet — if there are any unmatched locations, an old phone number or a road name typo, your website can be flagged for being untrustworthy, and therefore lowers in rankings.

 

Be More Innovations has the tools needed to track where your business is listed, checking name, phone number, and updated addresses, and we continue to monitor your information and correct any inconsistencies every year.

Baltimore’s Trusted Local SEO Services

local seoAs a local business ourselves, we understand the importance of ranking high and being a part of your trusted community.

 

Research shows that over half of users search on their mobile phones, and 20% of those local mobile searches result in a same day visit or purchase. The value is clearly displayed when you realize how many clients you can cater to if you appear in their mobile local search results.

 

We use a combination of NAP monitoring, keyword application, trending analysis, and competitor examination to boost you to the top of local rankings for your industry.

 

We help claim your local business listing on Google, verify ownership, and then manage and monitor the information presented and help keep it up to date.

 

Don’t let another day go by not being seen by your neighbors — contact us to discuss options to showcase the business you have worked so hard to build.

Frequently Asked Questions

How much does local SEO cost?

Local SEO cost is based on a varying amount of factors. It includes the time to optimize local listings, how many local listings or your locations your business qualifies for that will need managed, time and research resources to put together the best tactics for the industry, software used to analyze and improve results, and more. Company size, location, industry, and company goals can all impact local SEO costs.

What is local SEO?

Local SEO is search engine optimization targeted specifically to your city, county, or state. Local SEO utilizes local listings, like those you see on Google Maps and Yelp, to help boost your website to local clients. Local SEO is focused on enhancing your search ranking to inquiries in your specific local area(s) using local-based KWs and audience targeting.

How does local SEO work?

To optimize and improve Local SEO, a professional digital marketing company will first look at how well your business website or business listing is currently ranking for searches in your area. Content will be optimized based on the terms used specifically by users in your area, and your website plus your local listings will be managed, like Yelp, Google, Angie’s List, and so on.

How long does local SEO take?

Like SEO in general, Local SEO is not an automatic jump in search rankings after only a few weeks, or even a few months. The most effective Local SEO campaigns will be developed over months to a year, and this allows the ranking to build on its self and become long-lasting. Pay-Per-Click is an alternative marketing strategy for those aiming to be at the top of search results right away, but Local SEO will enhance clientele for a much longer period of time in areas like map results, local searches, and more due to a trusted, built reputation.

Who is the best local SEO company in Baltimore?

Discovering the best local SEO company in Baltimore, MD can be difficult, as there are a lot of digital marketing experts who can take on a Local SEO campaign. While we will always recommend ourselves, you can find the best Local SEO team for you by discussing your goals with each company and hearing their proposed plans for your company specifically. Free audits, recommendations, and a well designed plan backed by reliable software for analysis and a creative team are all elements you want to boost your Local SEO, and should be mentioned in your initial discussions.

What is the difference between SEO and local SEO?

SEO stands for search engine optimization, and is the practice of increasing your ranking on Google when people search for terms related to your company or industry. Local search engine optimization focuses exclusively on boosting your ranking when people search for you in your local city, county, or state. Local SEO increases not only your general ranking but also your maps results in Google, Bing, Yelp, and other locations.

What are the benefits of Local SEO?

Investing in Local SEO is a great choice for local businesses like bakeries, restaurants, contractors, gyms, and any other location-based company. A well-executed Local SEO plan will put you at the top of mobile search results, increasing your visitors; will increase how often your Google map local listing appears, increasing calls and sales; and will promote you to the people most likely to visit, stop-in, or make recommendations to their neighbors, families, and friends.